Inland Empire Wealth Study
Introduction
Why Study Inland Empire Wealth?
The affluent are a popular target of study by academic and market researchers. Each year, several studies are conducted on a national basis and in various regions throughout California. However, our Wealth Study is the only comprehensive study of affluence in the Inland Empire.
Viewed by some as simply part of the Greater Los Angeles market, the Inland Empire is often ignored by researchers. However, year in and year out, the region proves to be one of the fastest-growing in the country. Therefore, data and statistics pertaining to the Inland Empire are vital to understanding this dynamic market.
Glencrest underwrites this primary research biennially. This year, the study was also supported by Inland Empire Magazine and Hawaiian Airlines. It allows us to better understand the unique needs, interests and concerns of the affluent in the Inland Empire. It also helps us develop tools that will make a difference to affluent investors.
For companies that want a better understanding of the region’s affluent individuals, a customized survey result profile may be obtained by calling 800-257-6650.
Thomas J. Steffanci, Ph.D.
Senior Managing Director Glencrest Investment Advisors, Inc.
View the 2007 Inland Empire Wealth Study Results
for the Coachella Valley
The Glencrest Inland Empire Wealth Study 2007 was administered during February and March of 2007. Data collection for the study was conducted by Wilkin Guge Marketing, an independent marketing and research firm located in Ontario, California. Data analysis was conducted by Glencrest Investment Advisors, Inc. and Wilkin Guge Marketing. The identities of respondents will be kept confidential.
